CSR Initiatives

Corporate Social Responsibility

At its heart, Corporate Social Responsibility is about an organisation taking responsibility for the impacts of its decisions and activities on all aspects of society, the community and the environment. Corporate Social Responsibility is more than just donating money or printing double-sided to save trees, it’s about contributing to the health and welfare of society, operating transparently and ethically. More importantly, this way of operating should be embedded in the business, rather than an afterthought.

We, as a responsible Corporate Citizen, have practiced the CSR model of “Creating Shared Values“, by reaching out to the stakeholders, community and society who are directly or indirectly involved in its business operations. It has identified four focus areas for its CSR Programs –Child Care & Education, Health Care, Skill Development and Community Development to make a difference to the underprivileged. Our CSR activities primarily focuses on identifying gaps in the existing system of the delivery to society and intervening meaningfully with them, so as to create a long-term, sustainable impact; rather than create parallel systems.

Over the years, Nilus has been actualizing various activities in order to contribute to society, where we live and work. We conducts our work & activities in a way that creates social, environmental and economic benefits to the communities with regards to education, community welfare, rain water harvesting, energy-efficient buildings and social forestry. SSF has always been earnest for contributing towards the betterment of the society through various welfare initiatives and skill building training to empower communities.

CSR is good for all businesses, across countries. Cash crunched startups don’t have to invest a lot in CSR activities. They can simply volunteer time for social and environmentally secure activities, which are relevant for the business. This way the company is giving back to the society while opening up new avenues for itself.

Moreover, it is a great way to get publicity without having to spend an exorbitant amount and gain the trust of customers, employees, investors and other stakeholders in the ecosystem. While the returns may not be visible immediately, an investment in CSR will add immense value to the company in the long run.

Benefits of Corporate Social Responsibility

88% of consumers said they were more likely to buy from a company that supports and engages in activities to improve society.

 

Consumers increasingly don't accept unethical business practices or organisations who act irresponsibly. Advances in social media (giving everyone a voice) mean that negative or destructive practices quickly fuel conversations online. Organisations are accountable for their actions like never before.

The ability to have positive impact in the community

Keeping social responsibility front of mind encourages businesses to act ethically and to consider the social and environmental impacts of their business. In doing so, organisations can avoid or mitigate detrimental impacts of their business on the community.

It supports public value outcomes

Put simply, public value is about the value that an organisation contributes to society. A sound, robust CSR framework and organisational mindset can genuinely help organisations deliver public value outcomes by focussing on how their services can make a difference in the community.

It supports being an employer of choice

Studies have shown that a robust CSR framework can also help a company become more attractive to potential future employees who are looking for workplaces with socially responsible practices, community mindedness and sound ethics.

It encourages both professional and personal development

Providing employees with the opportunity to be involved in a company’s socially responsible activities can have the benefit of teaching new skills to staff, which can in turn be applied in the workplace.

It enhances relationships with clients

A strong CSR framework is essential to building and maintaining trust between the company and clients. It can strengthen ties, build alliances and foster strong working relationships with both existing and new clients.

WE EXIST TO ALLEVIATE POVERTY,
SUSTAINABLY AND SCALABLY

We vision to actively contribute to the social and economic development of the communities in which we operate. In doing so, build a better, sustainable way of life for the weaker sections of the society and raise the country's human development index.

The Reality

India will continue to add 1 million to its workforce every month for the next 15 years. 25% of them come from impoverished backgrounds. 50% are school dropouts lacking the hard skills needed for a job.

The Opportunity

Our growing economy with a 400 million skill-deficit provides real opportunity for them to escape the cycle of poverty through gainful employment, but imparting hard skill training  alone is proving to be insufficient.

The Bridge

Nilus focuses on sustainable poverty alleviation by building a strong 360-degree life, learning and economic foundation that equips them to escape the cycle of poverty.

CSR