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For the last several days, Islamist propaganda organisation PETA has been targeting Indian dairy giant Amul, asking them to switch to plant-based products from milk. Responding to their appeal, today GCMMF managing director R S Sodhi asked who will provide employment to 10 crore people who depend on the cooperative dairy sector, if the company stops using milk. It may be noted that the Amul brand is owned by Gujarat Co-operative Milk Marketing Federation Ltd.

 On May 26, People for the Ethical Treatment of Animals (PETA) India had said that Amul can start making ‘plant-milk’ to produce its products. The NGO had claimed that Indian farmers will greatly benefit from vegan foods.

Today, it was reported that the PETA has written a letter to Amul MD R S Sodhi, asking them to switched to ‘vegan milk’. “We would again like to encourage Amul to benefit from the booming vegan food and milk market, instead of wasting resources trying to fight the demand for plant-based products that is only growing. Other companies are responding to market changes, and Amul can too,” the organisation said. They claimed that ‘the dairy cooperative society should benefit from the booming vegan food and milk market’.
Responding to such media reports on the letter by PETA to Amul, R S Sodhi questioned if the NGO will give livelihood to 100 million dairy farmers, 70% of whom are landless. “Who will pay for children school fee, how many can afford expensive lab manufactured factory food made out of chemicals, and synthetic vitamins”, he asked.

He also said that “Peta wants Amul to snatch livelihood of 100 mill poor farmers and handover it’s all resources built in 75 years with farmers money to market genetically modified Soya of rich MNC at exorbitant prices, which average lower middle class can’t afford”.